Highlights from Vegconomist

vegconomist is the global vegan business magazine. With daily news on new products, market reports, investments and exclusive interviews we provide the world's decision makers with information to let their vegan businesses thrive. At utopia.org you’ll find selected articles that are of interest to non-business readers as well.

NAE Launches Sustainable Footwear Line in Collaboration With PETA

by Vegconomist | November 26, 2019 Portuguese brand NAE Vegan Shoes announces the launch of a limited-edition PETA x NAE collection of Vegan Goodyear Welted Desert Boots. Read more

Parabel USA Discovers Naturally Occurring Plant-Based Vitamin B12 Source in Its Water Lentil Crop

by Vegconomist | November 25, 2019 Parabel USA Inc recently announced the discovery of a natural plant-source of Vitamin B12 in its water lentil crop. Independent third-party laboratory testing has confirmed the protein contains bioactive adenosylcobalamin, methylcobalamin, and hydroxocobalamin. Read more

Tofurky Unveils Two Limited-Edition “Ugly Christmas Sweaters,” Proceeds Benefit Endangered Species’

by Vegconomist | November 23, 2019 Tofurky recently unveiled two limited-edition “ugly Christmas sweaters” to celebrate the 25th anniversary of its Tofurky Turk’y Roast. The company’s purpose over profits initiative will donate 100% of the proceeds to benefit the conservation nonprofit, WildAid. Read more

Burger King Sued for Serving “Contaminated” Impossible Burgers to Vegans

by Vegconomist | November 22, 2019 The plaintiff, Phillip Williams, filed a class-action lawsuit against Burger King. He accused the fast-food chain of committing “false and misleading business practices” in the marketing and sale of its plant-based burgers. Read more

Study Shows 90% of Plant-Based Consumers are Neither Vegetarian Nor Vegan

by Vegconomist | November 21, 2019 A new study by addresses the rapid growth of plant-based foods at retail and on restaurant menus and finds that the insight lies with the consumer and their reasons for purchasing plant-based foods in the first place. Read more

Lightlife Survey: Americans Believe Plant-Based Proteins Becoming More Mainstream

Majority of Americans Believe Plant-Based Proteins Becoming More Mainstream

by Vegconomist | November 19, 2019 In celebration of its 40th anniversary, plant-based protein brand, Lightlife released its survey results of US attitudes toward plant-based meats. Read more

Ellen DeGeneres and Portia de Rossi Invest in Miyoko’s Creamery

by Vegconomist | November 16, 2019 Miyoko's Creamery, the leading plant dairy brand known for its award-winning vegan cheeses and butter, hasannounced the addition of Ellen DeGeneres and Portia de Rossi as investors. The undisclosed funding amount supports Miyoko's position as a leader in the plant dairy category as it prepares to introduce groundbreaking new products in early 2020. Read more

Denny’s to Offer Beyond Burger Across the USA From Next Year

by Vegconomist | November 15, 2019 American diner chain Denny's has revealed that it will offer its version of the Beyond Burger – the Denny’s Beyond Burger – across the US from 2020. Read more